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 » A website is organic
Your website should not be left alone. You have to update the content, provide timely information on your company, services, specials, and online documents. Updating your website is an important part of its success.
» Why update
Two main reasons: search engines and clients. Providing content updates encourages both the search engines and users to return. Search engines will return more frequently and place a higher value on websites that regularly update their content. Users will return to see what's new; having return visitors means you are servicing existing client's needs and maintaining interest in your company, which translates to new and repeat business.
Updating your website maintains visitor's interest and keeps both users and search engines coming back. Repeat visitors translates to improved brand recognition and increased sales. More frequent visits from the search engines improves your search engine optimization (SEO) efforts.
» Updating and search engines
Most people do not realize that search engines return to update the copy of your website they keep on file. If the search engines find regular and substantial changes, they will revisit and re-catalogue your website more regularly. Search engines consider active maintenance to indicate more timely information and a more relevant resource for those looking for your services and/or products. This results in improved search engine rankings.
» Give people a reason to return
New content, offers, discounts, materials, metrics, etc. provide your audience a reason to return to your website. Return visitors means better brand recognition, which in turn results in better retention of clients and increased sales to new clients.
» How CRE84WEB can help
Updating or maintenance of a website can become a time consuming effort, particularly for those who lack the necessary technical knowledge to do so. As a business owner, you are busy running your company, hiring a full or part time employee to manage your website is often cost prohibitive. We offer maintenance contracts and become your on-call resource for updating your website. See our website management information for more details.
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 A website is organic:A successful website requires proper maintenance.
Why update:Provide the search engines and visitors a reason to return.
Updates and search engines:Search engines return more frequently, and provide stronger rankings to websites with frequent updates.
Give people a reason to return:Websites that stagnate due to old content, do not maintain user's interest.
How we can help:Why tie up your time or hire an employee when we can be your total on-call resource.
See our website management information for more details. |
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